
Introducing Retain: 4 New Tools to Help Hotels Increase Direct Bookings
At CartStack, we’re always looking for new ways to help our hotels increase their direct revenue and reduce reliance on OTAs. That’s why we’re thrilled to introduce Retain—a powerful suite ...

Google’s Bulk Sender Requirements: A Positive Turn for Cart Abandonment Recovery
We understand that recent announcements regarding Google’s new bulk sender requirements may have sparked concerns about the future of your cart abandonment recovery campaigns. As your trusted cart abandonment email ...

AI in Hospitality: Understanding How to Leverage AI for Hotels
Artificial Intelligence (AI) is revolutionizing the hospitality industry, and the world, as we know it. In the United States alone, AI is expected to contribute to a 21% increase in ...

Hospitality Influencer Marketing: Building Authentic Partnerships for Wider Reach
Over the last decade, influencer marketing has grown into an indispensable aspect of B2C digital marketing. For the hotel industry in particular, social media plays a significant role in attracting ...

Hotel Marketing Automation: Generating High-Quality Leads for Your Sales Funnel in 2024
Hotel marketing automation is growing in popularity, as hotel marketers are continually pressured to adapt to the evolving digital marketing landscape. Whether it’s the emerging AI revolution or shifting content ...

Maximizing Direct Bookings: The Impact of Enhanced Online Visibility for Hotels
The travel and tourism industry continues to be highly competitive, with people eager to travel again and hotels and chains vying for business against online travel agencies, vacation rentals, and ...

Harnessing Authenticity: The Game-Changing Role of User-Generated Content in Elevating Direct Bookings
In case you haven’t noticed – user-generated content (UGC) is the latest darling of the marketing world. When we think about the reasons why UGC is so effective across audiences, ...

Hotel SEO: Boosting Your Hotel Website’s Search Visibility
Search engine optimization (SEO) should be a go-to strategy for hotel marketing, especially to increase direct bookings – but it isn’t. When scored against SEO best practices, a recent report ...

The Importance of Hotel Reputation Management for Increasing Direct Bookings
In today’s digital age, online reviews have become an influential factor in travelers’ decision-making process. They hold the key to attracting more guests, boosting direct bookings, and ultimately increasing your ...

How to Leverage Social Media to Increase Your Hotel Direct Bookings
Are you a hotelier grappling with the burden of sky-high commission fees demanded by online travel agencies (OTAs)? OTAs may seem like a necessary evil to keep occupancy rates high, ...