The CartStack Blog

24 Jul 2023
hotel user generated content

Harnessing Authenticity: The Game-Changing Role of User-Generated Content in Elevating Direct Bookings

In case you haven’t noticed – user-generated content (UGC) is the latest darling of the marketing world. When ...

21 Jul 2023
rezrecover press release

Press Release: RezRecover Sees Overwhelming Response to Booking Abandonment Platform at HSMAI ROC Conference in Toronto

Annual hotel marketing event attendees are wowed by the innovative approach to reservation recovery, recognizing its potential to ...

18 Jul 2023

Hotel SEO: Boosting Your Hotel Website’s Search Visibility

Search engine optimization (SEO) should be a go-to strategy for hotel marketing, especially to increase direct bookings – ...

15 Jun 2023
reputation management for hotels

The Importance of Hotel Reputation Management for Increasing Direct Bookings

In today’s digital age, online reviews have become an influential factor in travelers’ decision-making process. They hold the ...

13 Jun 2023

How to Leverage Social Media to Increase Your Hotel Direct Bookings

Are you a hotelier grappling with the burden of sky-high commission fees demanded by online travel agencies (OTAs)? ...

8 Jun 2023

10 Simple but Effective Direct Booking Tactics for Your Hotel Website

Online travel agencies, like Expedia and Booking.com, charge commissions as high as 15-30% per booking, which have a ...

31 May 2023
guest satisfaction

Are You Ghosting Your Guests Without Even Realizing It?

Guests feeling overlooked can lead to frustration and dissatisfaction, ultimately damaging your hotel’s reputation and bottom line You ...

4 May 2023
hotel guest personas

5 Guest Personas And What It Takes To Convert Them Into Loyal Direct Bookers That Spend More

In the world of the hotel industry, where the rate of travelers abandoning their reservations can be significant, ...

28 Apr 2023
optimize online experiences for hotel guests

5 Ways to Optimize Online Experiences to Reach a New Generation of Hotel Guests

Strategies and technology can help hotels recover a lost bookings, enhance guest relationships, and generate more direct revenue ...